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It’s All About the Cheeks…

When you look in the mirror what’s the first thing that you notice? Is it your annoying and ever deepening laugh lines? Or is it those pesky lines extending from the corner of your mouth down to your chin, the dreaded Marionettes? People tend to think that a little dermal filler in those problem areas is the solution to their facial woes. Dermal filler will help to rejuvenate those areas, but that only treats the symptom. It does not help to address the root cause of these telltale signs of aging. In order to achieve a more natural correction, we have to look a little deeper. It’s all about the cheeks! Deep and superficial fat pads significantly impact the contours of your face. A youthful face is shaped like an upside down triangle or heart and is characterized by high cheekbones with full cheeks and a defined jawline. As we age, this “Triangle of Youth” inverts into the “Pyramid of Age” with drooping skin in the midface, flattened or deflated cheeks, and a sagging jawline. These changes are caused by the redistribution, accumulation, and atrophy of facial fat pads, along with related bone loss. This is particularly true with women, who experience an average of 30% facial bone loss after Menopause. The resulting loss of structural support leads to an overall loss of facial volume and facial contour deficiencies – aka wrinkles, lines, and creases. For an optimal aesthetic result that looks natural, treatment should focus on restoring facial volume by mimicking lost structural support such as bone and fat. Many of today’s leading cosmetic injectors focus on restoring volume loss in the cheeks first because this powerful correction can positively affect the tear troughs, nasolabial folds, and jowls. Enhancing the cheeks also helps restore more youthful dimensions to the face, which our brains recognize as a sign of youth and attractiveness. With an easy, in-office procedure, we can give your face a natural, more youthful look with little to no downtime and the ability to return to work and most activities immediately. Our procedure uses a hyaluronic acid-based dermal filler, (Restylane Lyft), injected just above bone, focusing on the apex and lateral areas of the cheekbones, allowing for smooth correction that restores naturally and maximizes product. Your new look can be easily maintained with as little as two to three treatments per year, requiring less product over time with continued maintenance. Both men and women can benefit from our simple procedure. So if you’re looking to refresh your look, discuss your goals with your medical provider, or schedule an appointment today for a consultation with us at the Kimmel Institute!